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Create a Steady, Predictable Stream of Qualified Leads That Drive Sales


Leads, leads, leads—leads are the lifeblood of all home builder, contractor, mortgage, insurance,  and other housing related businesses, including yours. Leads are your future customers and revenue. Keeping the pipeline full of leads is imperative to survival. The minute you take a break from lead generation is the minute you put your business at risk.

Useful Content is Key

Buyers Are Looking For Informative Content

“Ninety percent of prospective homebuyers did online research before buying a home...”

--NAR Profile of Home Buyers and Sellers

Why HomeBuildingSmart.com Works and is So Powerful

HomeBuildingSmart is built around the strategy that prospects want useful information that educates them on the homebuilding process early on, giving them the knowledge and confidence to move forward with the homebuilding process.

Think of it like this…

Very few people spontaneously decide to build a home. People just don’t get out of bed one morning and decide today is the day we’ll call a home builder and get the ball rolling—it just doesn’t happen that way.

For many, building a home is a life-long dream and often the largest purchase they’ll ever make. There is little to no spontaneous decision making involved. Building a new home (or buying a new one already built) is complex and requires careful and extensive planning. It’s no wonder that few people understand how to navigate through this process and are nervous about moving forward.

It makes sense that buyers would be interested in educating themselves related to the process. It helps them relax and breathe easier knowing they’re doing what they can to educate themselves so they can make smart decisions.

So the question is where do they turn to learn?

Well, these days it pretty much like everything else. They turn to the Internet and they “Google” what they’re looking for.

Here at HomeBuildingSmart Our Strategy Revolves Around Creating Useful/informative Content that Addresses How Prospects are Thinking and Feeling!

We clearly understand that when prospects start thinking about building or buying a new home they want content that educates, addresses concerns, solves problems, makes them feel comfortable—as opposed to content that feels like a sales pitch.

Now here’s the thing. Creating good educational content that gets indexed in Google and other search engines and is useful for prospects at the same time, is not an easy thing to do.

The good news is you don’t have to worry about becoming an author and writing useful content because that’s our job and we’re good at it.

So why not leverage our expertise when it comes to acquiring leads?

We have two options you can select from and I highly encourage you to utilize both.

All right, let me know if you have any questions or check out our FAQs.

I hope to work with you soon!

thinking about building

We Have Two Options for You:

Purchase the leads we capture here on HomeBuildingSmart
We’ll launch a lead generation site similar to this one just for you